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BPA
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BPI
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Brand
A good manufactured or service provided
by a supplier under a specific, identifiable
name that distinguishes it from competitive
products or services. See also: Brand Name,
Brand Name (or Equivalent).
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Brand Loyalty
The extent to which a customer is
favorable toward buying a specific brand to
the exclusion of other competitive brands.
(Business 2002)
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Brand Name
A name, term, symbol, design, or
any combination thereof used in
specifications to describe a product by a
unique identifier specific to a particular seller
or manufacturer that distinguishes it from its
competition.
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Brand Name (or Equivalent)
One or more
manufacturers’ brand names, with identifying
model numbers, used in a specification to
invoke certain quality, performance, and other
salient characteristics needed to meet
solicitation requirements.
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Breach of Contract
Failure to live up to the terms
of a contract without legal excuse.
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Breach of Warranty
Failure to meet an express
or implied agreement regarding the title,
quality, content, or condition of something
sold.
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Breakeven Quantity
1. The total number of units that a supplier or
manufacturer must sell to generate revenue
equal to the total cost associated with all
units sold.
2. The number of units that need to be bought
using economies of scale, while allowing for
carrying cost, rather than using a piecemeal
ordering strategy.
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Bribe
Money or favor given or promised to
influence the judgment or conduct of a person
in a position of trust.