Your Products & Services
Our Exclusive Audience of Procurement Officials

Advertising & Sponsorship Opportunities

As one of our select partners, you can directly engage with NIGP organizational leadership to reach our membership base of 16,000+ public procurement professionals who work across a range of state, city, county and local agencies.

CONTACT

Fred Kuhn, Chief Growth Officer

 

fkuhn@nigp.org or 
703-429-2583

 


 

Or Complete Our Contact Form

 

Contact Us


PARTNER WITH NIGP


The state and local procurement market is responsible for nearly 4 trillion dollars of spend annually. Procurement professionals, our members, are entrusted with public funds and tasked with making informed decisions for all purchasing for every project. Our role at NIGP is to foster connections and nurture relationships between our members and the supplier community.

As a supplier, you need to get in front of this critical group of decision makers to offer your products and services and demonstrate your value proposition that solves our members' procurement needs and challenges.

NIGP will work with you to get the most value from your partnership, whether you are serving as a thought leader on the NIGP Business Council, increasing your brand awareness through targeted marketing, or impacting members’ professional growth and development by participating in our virtual conferences.

 

NIGP Member Personas


+16,000
Individual Members
+3,000
State & Local Agencies
+72
Chapters in U.S. & Canada

Digital Ad Specs

Partner with Us

Corporate Sponsorship Brochure

Types of Partnership Opportunities

NIGP offers several types of sponsorship opportunities depending on your company goals and objectives.

Gain brand recognition and credibility for your organization by reaching out to our members with relevant messaging and advertising across our marketing channels.


Executive Briefings: Webinars

  

 

~500

Participants per webinar
 

 

 

New Opportunity  Just Recently Made Available to Suppliers!

Design your message, determine the content topic, and choose the speakers for member webinars. Here’s your opportunity to speak directly to those purchasing 4-trillion worth of goods and services in the state, local and education markets.

  • 60 minute presentation followed by up to 30 minutes if Q&A
  • Excellent lead generation program
  • Customized pre-Webinar communications
  • Customized post-Webinar survey
  • Average of 500+ participants per webinar (depending on topic and select audience target)

Sample Webinar Executive Briefing

  • $10,000 per webinar

     


Display Advertising: NIGP.org, Aspire, & NSite

NIGP.org

  

 

~30,000

Visitors a month
 

 

 

NIGP's official website is a one-stop online portal for tools and resources for the public procurement profession. Reach this community and its decision makers through display advertising on NIGP.org.


 

Aspire

  

 

~5,800

Students a year
 

 

 

NIGP's premier learning platform Aspire offers an ever-expanding library of educational opportunities for accessing from anywhere, anytime and anyway.

  • $1,500 a month for exclusive branding experience

 

NSite

  

 

Pick 10

Special Interest Communities
 

 

 

NIGP's exclusive online communities live on Nsite. This members-only resource features over 55 member-created special interest communities where like-minded members connect, learn, and share resources. Our most popular community Purchissues has over 1,500 members and includes over 19,000 discussions.

Your target message will appear on 10 special interest communities

  • $3,500 a month

 

Email Marketing

  

 

~34,000

Subscribers
 

 

 

NIGP offers various email marketing channels to communicate messages about your brand and update members on new product offerings.

  • NForm - NIGP’s eNewsletter with a reach of 34,000 subscribers (1x/week)
  • NIGP's Education eNewsletter with a reach of 34,000 subscribers (1x/week)
  • NIGP Events eNewsletter with a reach of 34,000 subscribers (2x/month)
  • NIGP Jobs eNewsletter with a reach of  34,000 subscribers (2x/month)

$500 per newsletter and available on monthly basis


Our corporate partners participate in the NIGP Business Council, which is an exclusive thought leadership program designed to strengthen relationships between the public and private sectors. Participation in the Business Council is only open to a select group of companies.


Exclusivity

  • Bi-annual engagement with NIGP Board
  • Exclusivity in company's principal or key market segment on Business Council
  • Visibility above and beyond any other NIGP partnership

Thought Leadership

Two (2) senior-level executives serve on the Council and have the following opportunities for live and interactive speaking engagements:

  • Presenter at a NIGP Business Council breakout session held at NIGP Forum conference
  • Presenter on minimum of one (1) Topic-Based Networking breakout session at Forum. Topic may be exclusive for NBC member company or jointly delivered.
  • Presenter at NIGP’s Virtual Conference series – dates and role to be established as content for each event is established.
  • Opportunity to speak at multiple NIGP Chapter events throughout the year
  • Post-Forum webinar of Business Council’s presentation delivered to the NIGP membership

Branding, Marketing, and Promotion

  • Year-round corporate logo displayed on nigp.org plus exclusive corporate partner page designed specifically for your organization.
  • Corporate and sponsorship recognition on NIGP’s Forum website
  • Pre- and post-Forum registration attendee list
  • Corporate branding with a featured listing in the Forum app
  • Registrations for all NIGP Virtual and NIGP Forum events. 
    • In-person events: Two (2) full-conference registrations at Forum plus eight (8) exhibit-only registrations at Forum
  • Virtual Conferences: Five (5) full conference registrations20% discounts on every webinar NBC member company produces each year ($2,000 savings per webinar)
  • Additional 20% discount off purchase of larger booth space at Forum
  • 10x20 booth space at NIGP’s Forum (Anaheim 2021) with Business Council
    Member recognition
     
  • Annual Dues - $26,000 (Value: $100,000+)

 

Learn more

Optimize your marketing outreach by connecting and building relationships with key procurement decision makers as an NIGP event partner. NIGP hosts a series of events throughout the year with our largest being the Forum, which draws procurement professionals from all over North America and Canada.


Participate in NIGP's marquee educational and networking conference exclusively for public procurement in North America.  Attracting an audience of nearly 2,000 for this in-person and virtual gathering, NIGP brings procurement officers, and managers working for local and state government agencies, hospitals, universities, and school systems in North America and beyond together to learn, collaborate and find the right solutions for their communities.

NIGP Partners have a choice in their level of sponsorship with varying benefits per level, including speaking opportunities.

  • Premier Sponsorship
  • Educational Track Sponsorships
  • Plenary Sponsorship
  • Solution Series: Case Study Sponsorship
  • Social Event Sponsorship
  • Conference App Sponsorship

 

Contact for Pricing

 


Only a select few supplier organizations are invited to participate in this annual relationship-building two-day training and professional development event. Chapter Academy brings together senior-level NIGP chapter leaders from across North America. This exclusive leadership event uses innovative techniques to engage participants who share new ideas and strategies that have a positive impact on their chapters and communities.

  • Full integration into programming, corporate recognition and speaking opportunity.
  • Premium branding and corporate visibility
  • Customized digital advertising placement

Contact for Pricing

 


Our virtual conference series  delivers content in an engaging and interactive way to audiences across the North America. Corporate visibility and networking is easy, as attendees have immediate access to fellow attendees as well as speakers and exhibitors through our virtual exhibit hall.

  • Customized digital advertising placement
  • Premium branding and marketing communications
  • Speaking opportunities for company representatives
  • Virtual exhibit hall featuring your digital booth

Tour our virtual exhibit hall

Investment level depends on event and participation level.  Contact for Details

Research Partner

NIGP research partners share their expertise and provide insights on industry relevant topics to impact our members and procurement professionals around the world.