Advertise NIGP Products and Services to your members

Marketing Toolkit

How to Promote Your Chapter's Educational Opportunities

There's no reason to reinvent the wheel when it comes to marketing NIGP's educational offerings. Here are some key points to convey to your chapter about NIGP educational offerings through your website, social media platforms, and email campaigns.

Main and Upcoming Initiatives

Louisville, KY | August 19 - 23 

This year's theme is "Where more happens...", and that’s exactly what we have planned for you. NIGP Forum is where you get access to more inspiration with live plenary sessions to kick-off each day, more educational content with 60+ procurement-related sessions, more networking sessions with peers, and more connections formed with suppliers during the exhibition.  

While we’ve added more, we've kept the in-person early fee the same as last year due to member feedback.

In-Person, Louisville, KY | August 19 - 23
$897 Members (until May 31)
$1,122 Non-Members (until May 31)
Contact Hours: 18.5

Virtual | August 21 - 23
$299 Members
$399 Non-Members
Contact Hours: 16.5


Discover your Potential



June 7 - 8, 2023

12:30 PM - 5:00 PM (ET)
9 Contact Hours

Just getting started in public procurement? Or perhaps you’ve been in the profession for a while, but you need a refresher on the fundamentals. No matter where you are, NIGP VCON has something to offer you.

Join us and access expertly curated content taught by industry leading practitioners who will share the foundations to kick-start your career. You will get the essential knowledge, tools, and resources to discover your potential in public procurement.

Graphic for your Website

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2:00 PM - 4:00 PM EST
Contact Hours: 2 | CEUs: 0.2

Presentation Skills

According to popular statistics, close to 40% of people fear public speaking. They stutter, stammer or are unable to convey what they want to say. This may have an adverse impact on their work, and they may not be able to grab the attention of the crowd.

Business leaders are often expected to present new ideas to staff, clients, partners, or even the public.  Lots of money and pressure can be riding on these presentations.  Therefore, it is up to the company to select someone who has strong presentation skills to take the lead on these kinds of projects.

Making a good first impression can have a profound impact on the success or failure of a business. 

In this session, participants will be expected to give a 3-minute presentation and receive valuable feedback based on a set of criteria.


  • Making a positive first impression
  • Preparing and structuring your presentation
  • The art of storytelling
  • Voice projection
  • Projecting a professional image

 June 6, 2:00 - 4:00 PM EST

The NIGP-CPP is a unique new certification program that addresses the critical needs of our profession and members.

  • Target: Mid-to-senior level procurement leaders
  • Source: The Public Procurement Competency Framework, borne out of thorough and comprehensive research
  • Focus: Shifts focus from knowledge (what you know) to competency (what you do)

Questions? Visit the NIGP-CPP page or contact Diane Daly at

Read the Handbook

It's your journey. Pathways is our new learning and recognition program that allows procurement professionals to design a flexible educational path that fits any schedule and budget.

Key Points to Convey on Website and Social Media

  • Pathways is YOU focused.
  • It enables you to custom design your professional development based on your unique career goals.
  • It offers professional development and credentialing for today’s public procurement professionals.
  • Pathways is all-in-one integrated program that offers multiple paths for you to increase learning, enhance competence, get recognition, and show career progression.
  • On social media, use the hashtag #NIGPPathways.

Click to Download to use on your website

Key Points about the Individual Pathways Offerings:

Include these key points on your website along with dates, times, and links to the courses that will be coming to your chapter.

  • Access to the instructor in the classroom environment
  • Network with other procurement professionals in your area
  • Professional development opportunity brought to your doorstep
  • Use the description and key benefits to learning from each course listed here: List of Courses
  • Contact Hours & CEUs (number of each listed on individual course description pages here: List of Courses)

NIGP's New Brand for your website (and Marketing Collateral)


New Brand Look Chapter Rollout Webinar

Refresh your marketing efforts with NIGP's new brand

We have refreshed our brand! To provide our Chapters the opportunity to refresh their websites and marketing efforts, we are providing the following assets:

Tips for Writing Emails & Social Media Posts

Tips for Sending Emails

Use these general tips to get more members to open and read your emails.

  • Keep the email subject between 45-60 characters, so the entire subject displays in an inbox regardless of email platform.
  • Keep the heading simple. Example, "Don't miss [Insert title], coming to your NIGP chapter soon!"
  • Recommended send days are Tuesdays and Thursdays.
  • Analyze data to determine the best days and times to send emails based on your members' habits.

Tips for Posting to Social Media

  • Best Days to Post to Social Media: Tuesday, Wednesday and Thursday.
  • Best Times: people are most likely to read your tweets/posts between 9 am and 3 pm.
  • Shorten links for Twitter - Go to, paste your link into the box, click shorten, and then copy that new bitly link to paste in your Twitter post.