Communications Plan 3.pdf

The document is a Request for Proposals (RFP) for professional communication services for the City of Crossville, Cumberland County, Tennessee, and the Crossville/Cumberland County Chamber of Commerce. The purpose is to create and implement a comprehensive communication program to support the HORIZON INITIATIVE, a community-driven plan for a more sustainable Crossville-Cumberland County. The RFP outlines the scope of work, qualifications required, reporting requirements, compensation details, and the process for submitting proposals. It also includes the goals of the communication plan, such as identifying stakeholders, enhancing communications, and setting performance measures. The document emphasizes the need for experience in public relations, traditional and digital media, and provides guidelines for interested contractors to submit their proposals.