NSITE DOCUMENT

Exh D Waterfront Place Brand Standards (1).pdf

  • Library: Purchissues
  • Year Created: 2022
  • File Type: PDF
The provided PDF document outlines the brand standards for Waterfront Place, focusing on logo usage, colors, lockups, clear space requirements, minimum logo sizes, correct logo usage, district colors, supporting colors, typography guidelines, and a call to action for high-resolution logo file requests. It emphasizes the importance of maintaining consistency in logo application, color usage, and typography to reinforce the brand's message and image across various platforms. The document also includes specific color codes, logo orientations, and instructions on how to avoid incorrect logo usage that could compromise the brand integrity. Additionally, it introduces district-specific colors for wayfinding and orientation purposes within Waterfront Place.
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