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Document
BID - Courier Services 2004
Year Created: 2004
DOCUMENT
SPEC - Public Information and Outreach Services for Trans-Texas Corridor 2003
- YEAR CREATED: 2003
- ENTITY TYPE: Authority: Transportation
- TYPE OF DOCUMENT: SPEC - Specification
- Communications
- Transportation
The document is a request for proposals (RFP) from the Texas Department of Transportation (TxDOT) for a public outreach campaign related to a transportation project. The document outlines the requirements and evaluation criteria for potential vendors to submit their proposals.
The document specifies that vendors must provide references, including the scope of previous transportation projects, samples of products produced for such projects, and video/CD/DVD samples. Vendors are also required to propose qualified team members and provide brief profiles of individuals who will be involved in the campaign.
Vendors must submit a proposed high-level campaign plan, including a 12-month project work plan, a baseline measurement of current public awareness, and a plan for market research. They must also provide a summary description and pricing for five example deliverables to be produced during the first 12 months of the project.
Documentation of the vendor's capability is also required, including experience in designing and producing materials for public information and educational messages, planning and conducting special events, and working with various groups. Vendors with prior experience in public relations for a government agency responsible for a high-profile transportation project will be awarded additional points.
The proposal must include pricing information for the deliverables and specified rates for team members. The document also mentions that the schedules and pricing may be subject to change and open to discussion with proposing companies.
The proposal evaluation process involves a panel of TxDOT employees and private citizens who will evaluate and score each proposal based on the documentation submitted. The evaluation will consist of two phases. In Phase I, the proposal evaluation scores will comprise 60% of the overall score, while the pricing evaluation scores will comprise 40%. The top third of proposals will be considered for Phase II, where presentations will be evaluated and scored.
Additionally, the document states that the purpose of the presentation is to demonstrate the proposed campaign plan as outlined in the vendor's response. This presentation will play a crucial role in the evaluation process.
Overall, the document provides detailed instructions and criteria for vendors to submit their proposals for the public outreach campaign, including the requirement for a presentation to showcase their campaign plan.