DOCUMENT

RFP - Advertising & Marketing Services 2010

  • YEAR CREATED: 2010
  • ENTITY TYPE: City/Township
  • TYPE OF DOCUMENT: RFP - Request for Proposals
The document is a Request for Proposal (RFP) for advertising and marketing services issued by the City of Lubbock, Texas. The document outlines the requirements and specifications for potential offerors to submit their proposals. The RFP emphasizes that the offeror should not be limited to the items mentioned in the scope of work but should also recommend other services, products, methods, etc. that would enhance the overall effectiveness and efficiency of the advertising and marketing services. The proposal format should be straightforward and concise, focusing on completeness, clarity of content, and conveying the requested information. The proposal should be organized into specific sections, including a cover letter, ability to provide service and financial stability, cost, proposed approach to the project, and compliance with specifications. The document also includes a schedule of rates for various services, such as design, shooting and editing, web design, public relations planning, creative and copywriting, and translation services. It also mentions commissions for media and printing and production. The RFP requires the offeror to provide three references of current customers who can verify the quality of service provided by the company. Additionally, the document includes insurance requirements that the contractor must fulfill. The contractor must have contractual liability coverage sufficient to include indemnification provisions and obligations within applicable insurance policies. The insurance coverage should include worker's compensation coverage, professional liability insurance, and naming the City of Lubbock as a primary additional insured. The contractor must also provide proof of Employers' Liability and include specific provisions in the insurance contracts and certificates.
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