The Case for Including a Budget in Every RFP - RFP Associates - PR Agency Search Experts.pdf

The document discusses the importance of including a budget in every Request for Proposal (RFP) when searching for an agency. It emphasizes that sharing a budget is crucial for a transparent and efficient agency search process. By including a budget in the RFP, organizations can ensure they find the best agency for their needs. The document also highlights that a well-defined budget helps agencies deliver their best work and compete on a level playing field. Additionally, it mentions that not sharing a budget can lead to agencies being suspicious of the organization issuing the RFP. The document concludes by emphasizing the significance of being upfront about the budget to avoid wasting time and to be taken seriously by responding agencies.