Full Marketing RFP Final.doc

The document is a Request for Proposals (RFP) issued by Audubon Nature Institute seeking full-service agencies to be their primary marketing partner. The RFP outlines the scope of services required, including refreshing brand elements, strategic services, creative and production services, media services, website redesign, and digital marketing. It also specifies the solicitation schedule, communication guidelines, and instructions for offerors. The RFP details the requirements for proposal submission, including a letter of transmittal and general proposal format. The document emphasizes the need for agencies to adhere to the guidelines and provide comprehensive responses to be considered for the contract.