DOCUMENT

buy-quiet-department-of-commerce-business-conditions-report-1982.pdf

The document is a collection of three articles discussing various topics. The first article focuses on the magazine industry and its potential challenges in the face of cable and video technology. It mentions that cable television's ability to target specific audiences could pose a threat to advertising revenues for special interest magazines. The article also highlights the importance of audience targeting for advertisers and how magazine publishers will need to define their audiences based on geographic and demographic factors. The second article discusses the "buy quiet" program (BQP) as a substitute for noise pollution regulation. The BQP encourages purchasing agents of public institutions to factor in the noise level of products when making buying decisions. The program aims to induce noise-reducing product design by organizing markets for quieter products. The article mentions that the BQP has gained support from various organizations and has resulted in the development and procurement of quieter products. It also discusses the potential application of the BQP to occupational environments and other socially desirable goals. The third article briefly mentions the Occupational Health and Safety Administration (OSHA) considering the application of the BQP to occupational noise issues. It states that the BQP, being nonregulatory and working through market incentives, could potentially break the current logjam surrounding OSHA's proposed regulations. The article also mentions the possibility of using the BQP to create markets for more energy-efficient products and less pollutant-emitting vehicles. Overall, the document provides information on the challenges faced by the magazine industry, the "buy quiet" program as a substitute for noise pollution regulation, and the potential applications of the program in occupational environments and other areas.
MEMBERS ONLY DOWNLOAD
Advertisement

Similar Documents