Webinar - Reverse Auctions: A Powerful Negotiation Tool for Your Toolbox

  • Date: 01/11/2022
  • Start Time: 2:00 PM Eastern Time
  • End Time: 3:30 PM Eastern Time
  • Contact Hours: 1
  • Format: Webinar
Webinar 011122: Reverse Auctions: A Powerful Negotiation Tool for Your Toolbox (Member)$0.00 01/11/2022
Webinar 011122: Reverse Auctions: A Powerful Negotiation Tool for Your Toolbox (Non-Member)$49.00 01/11/2022
Webinar 011122: Reverse Auctions: A Powerful Negotiation Tool for Your Toolbox (Member) $0.00
Webinar 011122: Reverse Auctions: A Powerful Negotiation Tool for Your Toolbox (Non-Member) $49.00


With compressing budgets, increasing demands, and limited staff, you are under intense pressure to discover efficiencies and put them into practice. How do you cut costs without sacrificing quality? How do you validate you are getting competitive pricing?
In this session you will learn about a successful private sector process that is now used in the public sector. You will gain an understanding of what works well in the Reverse Auction (RA) process, what doesn’t, and how RAs differ from paper bids. We will discuss options for the format, managing your relationships, and FAQs of procurement professionals and suppliers.  Finally, you will have the opportunity to view a Reverse Auction demo and see how this process will benefit your entity by finding market value for your purchases.

What You'll Learn

After completing this online training session, learners will be able to:
1. Explain how reverse auctions are different from traditional bids and how they can fit into your entities processes.
2. Which goods and services work best for reverse auctions and which ones don't
3. Discuss entity and supplier benefits to be gleaned from RAs
4. Describe how a reverse auction is conducted 

Presenter Bio(s) 

Cindy is responsible for eBridge’s strategy and has a broad knowledge of eProcurement in both the private and public sector. She joined eBridge in 2007 and was previously VP of Operations where she oversaw all Reverse Auctions. She has presented at US and Canadian conferences including Kentucky’s KPPA, North Carolina’s NCSBA, South Carolina’s SCAGPO, Georgia’s GPAG, Public Work’s AWPA and International Public Works, Police Fleet Expo, and National Assoc. of College & University Food Services.

Laura is the Assistant Director with the Division of Purchases for the Commonwealth of Kentucky’s Transportation Department.  She has been with the state for 14 years and has run over 70 reverse auctions.
Jerry is a Strategic Buyer at Rolls-Royce North America. Jerry started in procurement with General Electric in 1999 when e-Productivity tools, like Reverse Auctions, first began.

Attendance for Individuals

In order to receive one contact hour, each member needs to register for the webinar individually in advance and then watch the live webinar. Your credit is tabulated by match between your login and your registration.

Attendance for Groups

There is a Group Sign-In Form provided with each webinar. The group sign-in form does not register anyone for the webinar, it just verifies live attendance. Each person will receive their login email on the day of the webinar – this verifies their registration. The group sign in form verifies that they watched the live webinar.

Please contact distancelearning@nigp.org if you do not receive your login information by 12 pm ET on the day of the webinar.

Presented By:

Phone: 800-367-6447Fax: 703-736-9644
Online, self paced learning, anytime, anywhere you want. Be sure to check out all the ONLINE offerings we have! Recommendations? Comments? Please send us an email at the address listed above. We'd love to hear from you!

Brought to You By:


  • Cindy Sisloff, eBridge President
  • Ed Barnes, eBridge Reginal Director
  • Laura Hagan, Assistant Director, KY Transportation Department
  • Prentice “Jerry” Seigel, Strategic Buyer, Rolls Royce North America


Cancellation Policy

All cancellations must be made in writing by emailing registrationinfo@nigp.org. Once the login email is sent, registrants that are non-members are not eligible for a refund. Registered participants who do not attend will not receive credit. Need to miss the webinar due to a last minute meeting? There is no need to cancel. You won't receive credit, but you will still receive all the handouts and the recording link.


The content of this webinar is intended for informational purposes only. It is not intended to solicit business or to provide legal advice. Laws differ by jurisdiction, and the information in this webinar may not apply to every attendee. You should not take, or refrain from taking, any particular action based upon the information contained in this webinar without first seeking jurisdictional guidance.

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